Say what?!  There is science involved in this simple app that I use to log my outdoor activity? 

Yes, it’s true.  The HPHP model was developed using the concepts of Behavior Change Psychology.  B.J. Fogg, PHD, of the Stanford Behavior Design Lab, explains that “Behavior (B) happens when Motivation (M) , Ability (A) and Triggers (T) come together at the same moment.

Behavior Change involves setting a goal, taking small steps to achieve that goal, keeping that goal even if you fail sometimes, and rewarding yourself. Behavior change psychology may sound a little “out there,” but it is simple and effective.  We like to also compare it to the “carrot and the stick approach.”

Lets Dig in to the Research

Dr. BJ Fogg, PhD, founded the Behavior Design Lab at Stanford University, where he directs research and innovation. He conceived of the B=MAT method in which simple changes lead to real, life-changing results. If you’d like, you can view his video on Behavior Change for Healthy Habits here: https://www.youtube.com/watch?v=5WaToiunuWY

You can read more about the Fogg Behavior Model on the Stanford Behavior Design Lab webpage here: https://behaviordesign.stanford.edu/resources/fogg-behavior-model

Using Science to Advance the HPHP Mission

With each outdoor activity that you record with our app you earn points. As your points rack up, you can redeem them for physical rewards.  Slowly, and possibly without even realizing, you will start to see that “behavior change” in your life!  Small steps can lead to BIG CHANGE!  Some of our HPHP users have reported losing weight, battling depression, and reducing medication needed.

Our hope is that eventually the appeal for an external reward falls away, and that our users create lifelong habits and receive those irreplaceable internal rewards.

Be Well!

-Ariel & Stacey

Leave a Reply

Your email address will not be published. Required fields are marked *